High-quality leads are your ticket to securing signed leases efficiently, especially during busy times like peak leasing season. Automated tour scheduling can significantly improve the quality of leads your leasing team receives. Tours are a critical driver of securing leases, and some Rent. clients with tour capabilities see up to 5x higher quality leads than clients without tour capabilities.1
Some Rent. clients with tour capabilities see up to 5x higher quality leads than clients without tour capabilities.
This highlights the importance of making the tour scheduling process as smooth and frictionless as possible. Enter automated tour scheduling tools. These tools empower renters to view available slots and book tours directly through listings or a property’s website.
The power of automated tour scheduling
In today’s digital world, renters expect a seamless online experience throughout their apartment search. This includes the ability to conveniently schedule tours during their digital journey, without leasing teams having to build in time for back-and-forth communication for scheduling.
Beyond speed: why making it easy improves lead conversion
The benefits of quick tour scheduling extend beyond just securing appointments. By making the process easier, you’re attracting renters who are actively taking the next step toward finding their next home. These qualified leads are invested in the property, ready to explore available units, and are more likely to convert into new residents. Imagine a smooth and efficient tour booking experience not just as a way to fill vacancies faster, but as a way to build a thriving community with residents who are a great fit.
Where to offer automated tour scheduling
Ready to draw in more high-quality renter leads with tour scheduling? Here are some key areas where property teams can leverage automated tour scheduling solutions.
Property listings
Many renters begin their search on listing websites like Rent.com or Apartment Guide. Integrating an automated scheduling tool directly into these listings removes a significant barrier and allows renters to book a tour immediately after finding a property that catches their eye.
Property website
Your website is your online storefront, so make it easy for renters to schedule tours there as well. A dedicated “Schedule a Tour” button or form that utilizes an automated tool can significantly improve conversion rates.
If your property offers web chat functionality, consider integrating tour scheduling options into the chat window. This allows renters to ask questions and book a tour in one convenient location.
AI-powered voice assistants
Get renters ready to view your property before they reach voicemail. AI-powered voice assistants via phone can set appointments and schedule tours with renters who are ready to learn more about the community.
Investing in efficiency pays off
A smooth and efficient tour booking experience is a gateway to building a thriving apartment community, especially during the peak season rush. Implementing automated scheduling tools across various touchpoints like listings and your website shows renters you value their time and streamlines the leasing process for everyone involved.
1Internal Rent. data, May 2023.
Get qualified renters in the door fast
Tour Calendar for RentMarketplace. fills your property’s tour calendar with new opportunities fast by empowering renters to instantly schedule a tour directly on your listing. This automated solution also integrates with your CRM, Google or Outlook calendars to simplify tour management. Fill out the form below to learn more.
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