Rent. Resources | Tips, Tricks, Research, and Guides

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Sharpen your knowledge of multifamily marketing with case studies, how-to guides, engaging videos, in-depth reports, and more from the team at Rent.

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5/20/2024

Optimizing your multifamily tour funnel: streamlining the path to renting

4/30/2024

Attract, engage, convert: your property’s guide to the renter journey

6/26/2023

6 tips to apply to your resident survey strategy

11/20/2022

Apartment Lead Generation: How to Get Rental Leads

11/9/2021

How to Improve Ad Performance With Landing Page Optimization

10/15/2021

5 Ways to Capture More Renter Leads From Your Apartment Listings

Blog

Videos

Case Studies

Reports

Guides

Blog

Practical tips and time-saving tricks.

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2024 Rent. Recap: Reaching new heights in multifamily marketing

To Win in 2025: Diversify your marketing and leverage AI

Rent. Q3 Renter Tracker research offers insight into renters’ touring preferences

5 tips to score high-quality leads with your multifamily listings

Why some cookies crumble: The latest on third-party cookies & why multifamily needs to focus on first-party data

AI: Your new secret weapon for resident retention

Keeping the momentum going: Marketing beyond peak leasing season (Part 2)

Harness the power of AI for enhanced reputation management

Keeping the momentum going: Marketing beyond peak leasing season (Part 1)

8 best practices for integrating AI into your multifamily marketing

Videos

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Video: 3 ways property teams save time and effort with automation

Video: Why first-party data is the key to converting more leads to leases

Video: Retain residents with this reputation management checklist

Video: Biggest challenges for multifamily marketers in 2024

Video: Top roadblocks renters face in their apartment search

Video: The secret to simplifying multichannel marketing

Video: The Role of ILS in the Renter Journey

Reach renters on five sites with one listing, and make every marketing dollar count with RentMarketplace.

Rent. One platform. Endless possibilities.

Rent. | Integrated marketing that efficiently drives conversions

RentMarketplace. | Listings optimized to convert

Case studies

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December 2, 2024

A BTR community received over 60 leads in just a month on RentMarketplace.

November 13, 2024

Conversion AI Photo Optimizer increased listing engagement by 311% for a Minneapolis property

November 14, 2024

Conversion AI Photo Optimizer increased listing engagement by 56% for a national 27 property portfolio

September 13, 2024

RentMarketplace. delivers leads and leases to an Asset Living community that needed an occupancy boost

September 13, 2024

Community generates 182,000 impressions using RentSocial. Snapchat

September 13, 2024

Community generates over 1,100 leads via RentSocial. Facebook & Instagram ads

September 13, 2024

A Las Vegas community booked 95 tours in a month with RentMarketplace. Tour Calendar

August 15, 2024

RentTarget. Email provides 62% higher open rate compared to the industry average

August 15, 2024

Success through optimized prospect & resident communications with RentEngage.

August 15, 2024

RentRep. successfully upgrades reputation management strategy for national PMC

August 15, 2024

Drucker + Falk sees a 25% higher click-through rate with RentTarget. Geofencing

August 15, 2024

RentSearch. generated 8x higher conversion rate for Drucker + Falk

August 12, 2024

How Rent. produced the #1 real estate rental TikTok ad

August 12, 2024

Rent. TikTok ad conversion rate beats 98% of other industry ads

October 23, 2023

How Rent. supercharged Lund's lease-up strategy

The power of promise: Drucker + Falk expands Rent. partnership

Guides

Experienced guidance. Actionable takeaways.

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Ensure your marketing is ready for what 2025 will bring

Elevate your listings, attract more renters

Tips to supercharge your BTR community marketing

Digital Curb Appeal Checklist

Paid Search Checklist

Reputation Management Checklist

Multifamily Email Marketing Checklist

FHA-Compliant Geofencing Checklist

Listing Optimization Checklist

Free marketing budget template

Last-minute checklist for leasing season

Your social media checklist for leasing success

2023 Multifamily Marketing Playbook

3 Ways to Optimize Every Property in Your Portfolio

Multifamily Workforce Needs Evaluation

Apartment Listing Cheatsheet

News

Learn what's `new`

`‍`at Rent.

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1/11/2024

New RentMarketplace. Packages Elevate Multifamily Listings

Apartments on the Go Podcast: Embracing AI with confidence

Introducing Conversion AI!

Rent. redefines multifamily marketing with TikTok

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